I was brought on to take lead in all their digital marketing efforts, across 3 separate sites. This involved SEO, SMM, web design, content creation, SEO copywriting, email marketing, and more.

Oja was targeting a very small audience within only 2 cities in the US. We had to be clever about figuring out audience targeting that allowed them to hit their KPI's.

A new rebranded product in a ultra-competitive niche with huge brands.

Tasked with improving engagement of large inactive abandoner list of 500k+.