We are hitting targets of 20+ ROAS when looking at this company from a total business perspective.
Roundtree is a luxury accommodation and quintessential East Hampton getaway on Long Island. We drove bookings and reservations measuring overall total business sales and traffic. Our goal was to ensure The Roundtree is booked outside of the Hamptons busiest times of Summer.
We are running Fb ads to users to initiate a checkout and drive users higher in the funnel while we use Google to close in on the users further down the funnel. Using our paid efforts we have been able to improve overall site traffic, improve the quality of users going to site as bounce rate has dropped and page session duration increased.
We are hitting targets of 20+ ROAS when looking at this company from a total business perspective.
Paid Ads,Paid Ads,Paid Ads,Social Media Management,CRO,Marketing Strategy
Travel & Leisure
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Through my video production company, I developed digital content for Adidas directed a very targeted niche: Sports for women, focused on Soccer & Tennis. As part of Adidas global awareness campaign, I worked with the brand creating digital content at its main new product releases in the region and covered the main sponsored sporting events in LATAM, USA & Europe: FIFA World Cup, UEFA Champions League Finals, Concacaf Gold Cup, Copa America LATAM, as well as performed interviews with sports personalities.
NCI did not have an SEO strategy or staff, but it also had 150 subdomains run by different departments and on different CMS systems. Additionally, Google had recently rolled out its symptom panels. As a result, even its expert written content was not ranking for its ideal terms, and its cancer clinical trials section of its site was not ranking for the vast majority of cancer clinical trial keywords.
Branding
Belfius is one of the top 4 banks in Belgium.
They wanted to promote one of their latest product for B2C
As all Branding campaign, the challenge was to get as much Reach as possible with a limited frequency (4-5), a low CPM and a good engagement.
Another challenge is to make all Ads accepted by Facebook...which is not always easy when it comes to social issues. Product was new and wanted to challenge the former bank system... Facebook usually prevents ad content that put forward comparison between 2 products and saying one is "the best one" the former one is not "good" anymore and so....
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.