Getaway was created to give people time, space, & a place to disconnect from

the wired world through its rentable cabins secluded in nature.

The Tikvah Fund is an ideas institution committed to supporting the intellectual, religious, and political leaders of the Jewish people.

Working with them on variety of special projects was and is one of the satisfying work we do here :)

We help them with many projects including leads, selling books, tickets, branding and social media management.

The CLL (language center) wanted to launch a new online platform (named VISIAGORA) to propose new trainings on any matters such as: astronomy, cooking, languages, kids development and many more. Classes were given by professional at different moments of the day for about 2 hours during 1, 2 or several months.

The challenge was to quickly promote this training for the summer in a short laps of time (campaign launched in June for training starting in July) and knowing the platform was new and we needed it to be dissociated from the main organization (CLL) specialized in languages.

In addition, it was the beginning of the COVID period (2020) and people were just about getting used to work remotely and to use digital tools for their trainings.

Walt Life is a fan-created Disney subscription box featuring officially licensed merchandise and items only found at the parks.

Challenges:

• Current creative wasn’t scaling efficiently
• Low engagement on ads
• Remarketing was not converting even with discounts

Strategy:

• I pitched the client on influencer whitelisted ads, which were an immediate success for us from both an engagement and conversion rate perspective.
• Used our amazing influencer content to create high converting mash-up ads that created an emotional connection to the product