Increase in outreach, Youtube videos with thousands of views, extended contract for 6 years.
expert
Through my video production company, I developed digital content for Adidas directed a very targeted niche: Sports for women, focused on Soccer & Tennis. As part of Adidas global awareness campaign, I worked with the brand creating digital content at its main new product releases in the region and covered the main sponsored sporting events in LATAM, USA & Europe: FIFA World Cup, UEFA Champions League Finals, Concacaf Gold Cup, Copa America LATAM, as well as performed interviews with sports personalities.
Content Strategy & Development
Outreach based on global strategies
Brand positioning
YouTube videos
Increase in outreach, Youtube videos with thousands of views, extended contract for 6 years.
Content Marketing,Social Media Management
Sports, Outdoors & Fitness
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Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise