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We were able to take their ROAS from 0.9 to 3+ within just 2 months of working with them while bringing on new channels such as SMM, Google Shopping & Pinterest ads.
Almasi got a big surge of sales at Christmas but it completely died after. Their ROAS went from 2x to 0.9 and they couldn't get it up!
We analyzed their ad account and started testing new copywriting, new audiences and made completely new creatives with our internal studio team (video & image). We also explored new channels to grow their sales such SMM, Pinterest & Google.
We were able to take their ROAS from 0.9 to 3+ within just 2 months of working with them while bringing on new channels such as SMM, Google Shopping & Pinterest ads.
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NCI did not have an SEO strategy or staff, but it also had 150 subdomains run by different departments and on different CMS systems. Additionally, Google had recently rolled out its symptom panels. As a result, even its expert written content was not ranking for its ideal terms, and its cancer clinical trials section of its site was not ranking for the vast majority of cancer clinical trial keywords.
In my previous role as Head of EMEA Social Media & Content at Google, my mission was to create a high-functioning content and social media capability within the region and to equip PR and marketing leads from around the world to create winning holistic campaigns with confidence. My focus was to apply region-wide and country specific social media strategies to tentpole moments and create and scale resources for over 35 country teams.
Wildflower Cases is a woman-owned and operated iPhone accessory company in Los Angeles California. Each exclusively and limited edition fashion iPhone accessory is designed by founder Michelle Carlson and her two daughters, Devon and Sydney Carlson.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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