In the 60 day campaign we generated over 200 appointments selling out the entire season resulting in over $750,000 in revenue.



3
CPL

The Challenge

Avoca pools were interested in filling their seasonal calendar with new pool installations early in the season. The goal set was to book 5 months of installations (10 to 15) of custom inground pools in a 60 day period.



The Process

We developed custom, conversion optimized landing pages and set up Google search targeting higher income households in the local market. Ad and landing page copy was developed to optimize inquiries to higher end, custom pools.



The Solution

In the 60 day campaign we generated over 200 appointments selling out the entire season resulting in over $750,000 in revenue.



Skills Used

Paid Ads

Industry

Home & Garden

Results by the numbers

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