Brand fully setup for prospecting through repeat purchases and higher CLTV

2
ROAS

John H.

Mayple Vetted

expert

The Challenge

Reconfigure WooCommerce site for optimized Google Shopping advertising opportunities.

The Process

Rebuilt product data with client assistance. Reconstructed email automations and expanded offerings. Created full-funnel ads on Google, Facebook and Pinterest to develop brand.

The Solution

Brand fully setup for prospecting through repeat purchases and higher CLTV

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Marketing Strategy,CRO,Web Development,Email Marketing,Marketing Strategy,SEO

Industry

Style & Fashion

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English Tea Store

HOW AN E-COMMERCE STORE GENERATED 1,553 PURCHASES IN UNDER 3 MONTHS WITH A 683.47% RETURN ON AD SPEND


GROWING A SOCIAL COMMUNITY IN A NICHE MARKET

An online store that is your one-stop shop for English Teas and Tea Sets. They carry everything you need for an English Tea party. Most of their products are made in the UK and are available for purchase to people in the U.S.


COMPANY OVERVIEW

The brand was new to Facebook advertising and had never run Facebook ads before. They had a Facebook page and posted to it occasionally.


INTRODUCTION

Develop a strategy that included organic content development and a strategic paid advertising campaign. The strategy also included regular recommendations, inbound engagement monitoring, as well as monthly analytics reporting.


SOLUTION

Helped brand double their Facebook fans and generated 1,553 Purchases in less than 3 months with 683.47% Return on Ad Spend and $78,640.92 Website Purchases Conversion Value. Along with this content development, I developed and managed an assortment of social media advertising campaigns, while A/B Testing different variations.