Home
  /  
Case Studies
  /  
  /  
This is some text inside of a div block.
Baby Brand
Back to all case studies
  • Cost of Sale stayed within 5% on a weekly basis
  • Eventually scaled the business to 3X the sales it was doing before. We have since launched the same strategy in the US which has led to another significant increase in sales
  • Achieved #1 in the category in 3 out of 4 expansion markets

The Challenge

  • This Amazon brand was already successful in the UK, holding the Bestseller badge.
  • The business owner had decided to expand to 4 EU markets (Germany, France, Spain, Italy)
  • The challenge was to do this profitably, ensuring that all activity was steady, efficient and scalable

The Process

  • Keyword research to identify high, medium & low volume keywords for each market
  • Carried out competitor analysis to measure the size and opportunity of each market
  • Began by creating efficient, low-spend campaigns that targeted a range of low & medium search volume keywords at a low ACoS. As we saw success with these the activity was ramped up, with budget staying in line with sales. Efficiency was aided by the product's already-existing strong review moat, giving it some credibility in the new markets
  • Dominated the main competitor listings with Sponsored Products and Sponsored Display ads, with a better offer
  • Price was also a key lever here, we were able to run at low-profit for several weeks, gradually increasing price once we had ranked towards the top of the category

The Solution

  • Cost of Sale stayed within 5% on a weekly basis
  • Eventually scaled the business to 3X the sales it was doing before. We have since launched the same strategy in the US which has led to another significant increase in sales
  • Achieved #1 in the category in 3 out of 4 expansion markets
Website
http://baby.brand
Skills Used

Paid Ads

Industry

Baby

Results by the numbers

Get Started

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.9

CPL

Centre PowerSports

Rebuild website using the WooCommerce platform. Deeply customized website experience and focus on MAP pricing policy compliance.

Read Case Study

0.5

CPL

Simply Local

Simply Local is building a marketplace for farmers and ranchers to sell direct to consumers. They were looking to scale both their customer base and farmer base as they refine their offerings. They had a very aggressive cost per lead goal, along with limited geographical targeting (Austin, Texas area)

Read Case Study

Convo Communications

Convo was an interesting case because they have brand recognition in the market but their socials were quiet and under utilized.

Read Case Study

0.5

CPL

Tailor Brands

I was the head of marketing for Tailor Brands, and I joined the startup day 0. Tailor is an automated logo design tool - you come to Tailor, enter some information about your brand, and we would design a logo instantly. The market didn't exist, so I had to carve out our niche.

Read Case Study

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

Read Case Study

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Read Case Study

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

Read Case Study

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.

Read Case Study
Platform
OverviewData-based vettingAI-powered matchingMonitoring systemMarketing recommendationsMarketing consultation
How we compare
vs Agenciesvs In-housevs Freelance marketplaces
PricingPaid advertisingEmail marketingSocial media managementSEO
Company
AboutOur missionCareersCase studiesPrivacy policyTerms of useAcceptable Use Policy
Join as a Partner
Our partner programsSolution Partners ProgramExpert referral programCustomer referral program
Marketing Talent
Why work with MayplePlatform overviewFAQ
Roles
Paid Ads SpecialistEmail MarketerConversion Rate OptimizerSEO SpecialistMarketing ManagerGrowth MarketerSocial Media ManagerInfluencer MarketerSEO ConsultanteCommerce ExpertDigital Marketing Consultant
Resources
BlogeCommerce Marketing StrategyMarketing Plan TemplateMarketing StrategyeCommerce Growth PlaybookOmnichannel MarketingOnline MarketplacesService MarketingCRO Audit
Hire Top Agencies
Digital Marketing AgencyeCommerce Marketing AgencyAdvertising AgencyAmazon Marketing AgencyCRO AgencyeCommerce AgencyeCommerce SEO Agencies
Mayple Logo
15 West 38 Street MB#532
New York, NY, US 10018 +1 929-335-6572
Sharon st. 4, Giv'atayim, Israel
facebook logotwitter logoyoutube logolinkedIn
© Mayple 2025

We're currently not vetting new experts,
we'll be back soon.

Hire top vetted marketers

Find an expert