Bennd is a single-employee company, run by a first-time founder with no marketing experience. She had a strong brand but didn't have a growth strategy as she wasn't going out to raise funding.
I quickly built her DTC strategy, then implemented it, helped her hire a team of freelancers to staff her content and performance marketing positions and grew her monthly revenue by 10x month over month. I continue to advise her as a CMO and on fundraising.
Grew her monthly revenue by 10x month over month.
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The CLL (language center) wanted to launch a new online platform (named VISIAGORA) to propose new trainings on any matters such as: astronomy, cooking, languages, kids development and many more. Classes were given by professional at different moments of the day for about 2 hours during 1, 2 or several months.
The challenge was to quickly promote this training for the summer in a short laps of time (campaign launched in June for training starting in July) and knowing the platform was new and we needed it to be dissociated from the main organization (CLL) specialized in languages.
In addition, it was the beginning of the COVID period (2020) and people were just about getting used to work remotely and to use digital tools for their trainings.

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