In only a few months, we made significant progress in reducing the cost per sign-up for Bentocart. We decreased the cost per sign-up by 35% and gave them a working, repeatable system to scale new ads for consistent growth.

0.35
CPR

The Challenge

Bentocart is a food delivery brand located in the San Francisco area that delivers gourmet food from local restaurants. They were struggling to bring in new customers efficiently on Facebook or Google Ads.

The Process

The account was struggling from severe creative fatigue and the campaign objective issues. So we started to develop a wide variety of creatives for them and then implemented a creative testing system within the ad account to find top performing ads before applying significant budget to them. After we found which creatives were performing, we systematically tested interest based audiences to find new pools of prospects.

The Solution

In only a few months, we made significant progress in reducing the cost per sign-up for Bentocart. We decreased the cost per sign-up by 35% and gave them a working, repeatable system to scale new ads for consistent growth.

Skills Used

Paid Ads,Paid Ads

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Zbiotics

Zbiotics needed help increasing their AOV with their products.

0.75

CPL

Infinity Canopy

Infinity Canopy offers modular, slide-on-wire canopy shades designed to be beautiful and durable while also being easy to install and easy to modify. The shade systems can be used in residential or commercial spaces, though it is a much larger investment than a backyard sail shade or pop-up canopy. Targeting and educating the right consumers when search behavior tends towards broad queries had been a challenge for the brand. Covid presented a new round of challenges when every restaurant was looking to install or update shaded, outdoor seating.

Shabby Chic

Acquired the 20 year old home furnishing brand out of bankruptcy.

2

ROAS

ScrapGo

A very vague search behavior by the persona makes it harder to get super targeted with the keywords we use, so we had to get creative with how we qualified the lead on every step of the funnel. There are also tight margins with the trucks that we buy and sell.


The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
‍

‍

Lake Art Glass

‍Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.