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Within 30-60 days we were at an average of 4X RoAS which has dipped as low as 3X for a few months - however, the ads are still very profitable. Compared to the year before we showed over 20% improvement in Shopify on average as well as stabilizing falling results after the post-covid indoor sports boom.
This niche product brand had Google Ads but no social media ads (Facebook / Instagram) and wanted to expand. They also had difficulty connecting the correct Facebook pixel to their Shopify account because of multiple past business managers.
Once everything was properly connected, we did our deep dive analysis of their brand. In doing so we recognized a huge opportunity for retargeting as they mostly relied on new customers and one-time sales. We then set up our 3-layer advertising funnel structure with an initial focus on retargeting along with our 3-phase testing model and built out their ad content.
As they were new to social media advertising we scaled their budget carefully and slowly in alignment with the results we were seeing.
Within 30-60 days we were at an average of 4X RoAS which has dipped as low as 3X for a few months - however, the ads are still very profitable. Compared to the year before we showed over 20% improvement in Shopify on average as well as stabilizing falling results after the post-covid indoor sports boom.
Paid Ads,Paid Ads
Sports, Outdoors & Fitness
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They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
Funded startup (including Shark tank) in the health & wellness space. Negative sentiment content was surfacing in search results for their brand keywords which was ultimately causing a poor online reputation and lack of trust/credibility with target users. No strategic SEO roadmap in place for non-brand organic traffic growth.
Kings of Diamonds is a busy and successful ecommerce diamond merchants in Hatton Garden, London. KOD had been running Paid search across GoogleAds and Google Shopping for over six months before reaching out to Delta Marketing.
The paid search campaigns were delivering a positive ROAS but results fluctuated by month and were too unpredictable to enable the business to plan customer numbers and work loads
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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