The Challenge

The Process

The Solution

Skills Used

Web Development,Marketing Strategy

Industry

Home & Garden

Results by the numbers

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More Case Study

3

ROAS

Giving Masks

As an experienced marketer in the medical supplies space, we identified many challenges during COVID within sourcing quality face masks. Once we had access to quality masks we could actually deliver, it was a big challenge to market these masks, as most channels (Google, Facebook, Amazon) were banning masks from being advertised.

The Idea Village

Xtrema Cookware

Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.


Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.

0.5

CPO

Rent-a-romper

Increase monthly subscription box purchases of baby clothing

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.