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Joined this startup as it was just in the phase of being an idea to disturb the tradespeople marketplace, We had to prove a concept and build everything from scratch.
I was the main person in digital marketing to drive traffic to the new start-up website. Had to manage Google Ad, BING, CRO, SEO, Tracking. As it was a start-up we had to test everything and see what was working and not working. Did create a Google Ads account structure to scale the business with 1 MCC and 13 accounts. Use hyper-local targeting on postcode level to reach everybody in the UK that needed service of the startup.
Paid Ads,Paid Ads,Paid Ads,CRO,Web Development,Other,SEO
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The Tikvah Fund is an ideas institution committed to supporting the intellectual, religious, and political leaders of the Jewish people.
Working with them on variety of special projects was and is one of the satisfying work we do here :)
We help them with many projects including leads, selling books, tickets, branding and social media management.
Bark Square is an indoor dog park offering dog boarding, daycare, and grooming services. The brand approached us three weeks before launch, asking to make an impact in the community and generate a significant number of leads to reach their business plan objective in their opening quarter.
With the grand opening date nearing, we quickly began studying their business plan to identify which services would yield the best results when tied with digital advertising. We implemented lead generation campaigns across Google and Facebook to reach the surrounding community. We created captivating video/image ads, designed high converting landing pages, and tested various audiences on Facebook while targeting high intent search queries on Google.
Our client was able to generate over 100+ leads every month while reaching thousands in the surrounding county. In addition, their client acquisition process continues to improve, and they are on track to achieving the 7-figure mark.
Like most industries, the building industry is VERY competitive. Builders often have very high marketing budgets and utilize this spend on SEO + ads via established agencies.
The reason why they came to us over other agencies is that we're an agency owned and run by digital marketers, not salespeople.
In a competitive market, it is very hard to find a solution that makes you stand out - we know that you don't win at marketing by following the crowd.
New Choice Homes wanted innovation and clever ideas rather than simply rolling out a standard search campaign and SEO plan.
