• Supported the achievement of a 10:1 LTV:CAC through attribution & analytics reporting, recommendations on paid spend & marketing optimization efforts
• Named to Deloitte Fast 500 list, 5 years in a row
• Surpassed $65M ARR
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Growing an SMB-focused B2B Martech company from $10M to $65M in 3 years.
• Supported the achievement of a 10:1 LTV:CAC through attribution & analytics reporting, recommendations on paid spend & marketing optimization efforts
• Named to Deloitte Fast 500 list, 5 years in a row
• Surpassed $65M ARR
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Adia is a global leader in on-demand staffing and workforce planning. Total queries around ‘on-demand staffing’ have been steadily on the rise, and as a result Google had modified its platform policies around employment in personalized ads. The challenge was to assist Adia in capturing this increased search demand, while maintaining proper compliance within Google’s changing regulatory landscape.