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Skills Used
Paid Ads,Paid Ads,Paid Ads,Paid Ads
Industry
Sports, Outdoors & Fitness
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AXYZ manufactures and sells industrial CNC routers used in high production manufacturing. They were looking to increase their Google ad budget while maintaining or improving their inbound MQL’s (marketing qualified leads) for a variety of sales reps in different markets.
I approached Self after seeing some holes in their marketing funnel. Self wanted to expand its user base of consumers who wanted to grow their credit. So, we grew their presence on Tik Tok since
Swiss Chalet was regularly sending emails to their audience but wanted to customize their customers’ experiences by creating unique messaging throughout the customer journey.
This company provides virtual music lessons and courses with vetted instructors. Our challenge was cutting through the noise and differentiating the brand in a market that got much more crowded due to Covid-19.