Vita Cup was looking for a team to support their in-house designers and create a higher output of creatives on a regular basis. We have worked with Vita Cup for years on both graphics and videos, primarily for advertising pieces, to help them scale quicker and stay on brand along the way.
Vita Cup's expert team works with NLC on a project-by-project basis. They brief us with general information and their needs and our team of designers takes it from there to create high quality graphics and/or videos that they can run on all digital fronts in their marketing efforts.
Although we don't receive specific marketing figures back, we have been able to work on hundreds of new creatives each year with them, which in turn is significantly supporting their return on ad spend.
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This brand was transitioning from MailChimp to Klaviyo and had some custom properties on its site.
A few goals were to figure out how to set up automations for a store that has high-priced items between $700 - $1,200.
They had no prior email marketing experience and also their site didn't allow for a cart abandonment email flow.

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