Search performance POP:


  • Decreased cost per lead by (-45.87%)
  • Improved conversions by (+60.33%)
  • Improved conversion rate by (+72.76%)
  • Improved CTR by (+68.34%)
0.52
CPL

The Challenge

  • Ability to scale a hyper-targeted B2B lead campaign for a specialty industrial client
  • Strategically advertise CGIS's specialty services and products to prospective businesses
  • Utilize HubSpot lead integrations to build custom audience targeting
  • Test and optimize new campaigns such as performance max to increase lead submission
  • Run channels across Display & Video 360, Facebook Ads and Google Ads

The Process

Campaign Manager


  • Build, set up, optimize and measure ad campaigns from start to finish
  • Manage yearly budgets and allocation of budget based on performance
  • Provides strategic recommendations for performative channels, targeting and creative 
  • Tag implementation to track strategic conversion points on site

The Solution

Search performance POP:


  • Decreased cost per lead by (-45.87%)
  • Improved conversions by (+60.33%)
  • Improved conversion rate by (+72.76%)
  • Improved CTR by (+68.34%)
Skills Used

Paid Ads,Paid Ads,Web Development,Paid Ads

Industry

Electronics

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Roots Natural Kitchen

0.32

CPL

Shieldwise

Shieldwise is an insurance lead generation company based in the UK. They match users with their ideal insurance solution from a network of local providers.

0.3

CPL

Kava-Dev

New brand in a very competitive market.

NutraBlast

We had to find a way to improve our CPA. Most of te traffic was coming from YouTube, which is not an easy channel to work with.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

My Construction Payroll

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.