We seen the most success with influencers filxiaobai and mrbagss. Giving us a total of 1174 sales in 1 week.
expert
Highlight some of China's biggest influencers and have them post about Chanel for their latest campaign.
We utilized luxury niche influencers with very high engagement. The content had a total of 1,050,000 impressions amongst 5 influencers.
We seen the most success with influencers filxiaobai and mrbagss. Giving us a total of 1174 sales in 1 week.
Marketing Strategy
Style & Fashion
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Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
For this project I had to help to work with the content marketing team to come up with an offer to advertise on social and acquire an email list.
They created a free guide related to the product we were selling and I helped with creating a advertising strategy, creating the landing page, and integrating it with our email marketing software.
The challenge was that we never promoted an offer and we had zero data or emails to leverage.