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We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.
We worked with consumer media, specialized media, general news, business, technology, entertainment, internationals, relevant trade media, and opinion leaders to help position the company in the US Hispanic and general market.
Strategic Design - pipeline and team development - implementation and optimization process
We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.
Branding,CMO,Other,Paid Ads,Web Development,Web Development,Public Relations,Copywriting,Content Marketing,Marketing Strategy,Marketing Strategy,Branding,Other
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This client was opening its first medical and recreational marijuana dispensary in a suburb of Toronto with about 5 other locations nearby.
They were the "new kids on the block" and their goal was to cut into the existing market share.
Most people search for dispensaries if they already don't have a favourite one they go to.
We took advantage of this and got them ranked within the top 3 positions on Google from our SEO for over 15 keywords related to their demographics search queries.
This was all done within 5 months of starting.
They became the highest volume cannabis store in the area and now they've opened a second location which we also manage for SEO.
Important to note that they weren't doing any other form on online marketing.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.
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