We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.



The Challenge

We worked with consumer media, specialized media, general news, business, technology, entertainment, internationals, relevant trade media, and opinion leaders to help position the company in the US Hispanic and general market.

The Process

Strategic Design - pipeline and team development - implementation and optimization process

The Solution

We worked closely with its Marketing & Communications Department as their PR Agency for the US Market to expand the news channel’s ongoing activities within local and international media outlets. In the time we’ve worked with CNN en Español, we were able to secure key media promotion for its TV Shows, presenters and executives to ensure a steady stream of coverage making CNN en Español a must/watch news channel in the US-Hispanic Market.



Skills Used

Branding,CMO,Other,Paid Ads,Web Development,Web Development,Public Relations,Copywriting,Content Marketing,Marketing Strategy,Marketing Strategy,Branding,Other

Industry

Art & Entertainment

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Tech Checks

Tech Checks is a check printing service that competes against high profile brands such as QuickBooks, Deluxe, and VistaPrint. Tech Checks needed a firm that can help them promote to their target audience their value and vastly superior processing times. Retaining customers was also a huge challenge, as many of their customers ordered one time from them and never returned to reorder.

10

ROAS

Ski-Doo Outlet

The client migrated from Shopify to WooCommerce platform and gained 20% total revenue YoY via digital advertising.

Google Shopping Ads remarkably achieved 2000% ROAS on a consistent and scaling basis ($5000/day spend)

Knack Bags

Knackbags.com sells world class expandable backpacks built for those that need a sleek backpack that can double for international travel as well as day to day use.


They needed help with a variety of items, including CRO, SEO, web development, and AB testing.

LinkedIn

Rolling out a new Sales Narrative to our field and to our clients. The challenge I faced was creating a training that allowed our sales reps to fully understand the new narrative we are rolling out and understand how that narrative applies to their B2B Marketing clients.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

‍

Blue Coffee Box

‍Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

Omnium Circus

‍Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.