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Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Created a new engagement strategy that aligns with Coca-Cola brand long-term goals. Based on the Swiss proof of concept, it was rolled out in additional 17 markets within the year 2021. Currently, the mobile application is counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Project Manager for the Coca-Cola App
Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Apple Optimization
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I work with The del Coursy Collection for 5 wonderful years managing and implementing full-service marketing. This included social media, email marketing, content marketing, web design, media production and PR. When I started working with del Coursy they focused on their brick-and-mortar store and had zero online footprint. I built their online presence from the ground up.
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In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
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