Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session. 

Mirjam P.

Mayple Vetted

expert

The Challenge

Created a new engagement strategy that aligns with Coca-Cola brand long-term goals. Based on the Swiss proof of concept, it was rolled out in additional 17 markets within the year 2021. Currently, the mobile application is counting 6.7M Active Users and an Average Interaction Time of 8min/session. 

The Process

Project Manager for the Coca-Cola App

The Solution

Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session. 

Skills Used

Apple Optimization

Industry

Food & Drink

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