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Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Created a new engagement strategy that aligns with Coca-Cola brand long-term goals. Based on the Swiss proof of concept, it was rolled out in additional 17 markets within the year 2021. Currently, the mobile application is counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Project Manager for the Coca-Cola App
Successful roll-out of the Coca-Cola App in 17 markets within the year 2021. Currently counting 6.7M Active Users and an Average Interaction Time of 8min/session.
Apple Optimization
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The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
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