We were able to increase impressions and website visits from social by over 300% and 240% respectively! With the new video series and analytics tracking in place, the framework for data driven marketing is now underway.
CoinBits needed help with their overall branding and marketing content.
We helped out with a variety of things, including creating a captivating educational series for video material, growing the social media channel, and implementing end-to-end analytics to understand performance better. We also are designing and developing the website.
We were able to increase impressions and website visits from social by over 300% and 240% respectively! With the new video series and analytics tracking in place, the framework for data driven marketing is now underway.
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Given too much variance in ability of product marketing teams throughout the company, Wiley wanted to build and in-house agency of marketing specialists, who would partner with product marketers on all high revenue earning products (ranging from $250K annual to $50M+) to ensure successful outcomes.
I was brought in to build and lead this global team, and my challenge was to build out the proper processes, communication, measurement, and reporting, as well as get buy-in from global product teams who were not all thrilled with having some of their autonomy taken away.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.