While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
expert
This brand used CM commerce for their email communications. I reviewed their existing flows in CM and rebuilt their improved emails within Klaviyo.
The client didn't have a lot of confirmed assets so I was able to utilize resources from their site and reviews section.
I completed the job of moving all email efforts over from CM Commerce to Klaviyo. I was able to introduce the client to new features that weren't previously available to them within CM.
First, I reviewed their existing strategy within CM and made notes on things I would improve upon.
I then outlined the new flow strategy including an overview and purpose of each flow as well as recommendations for discounts and what to include.
While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
Email Marketing
Style & Fashion
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This company is relatively new, and generally their services are ones that people look for specifically on google, rather than show interest through social media. Their Google ads were doing well, and scaling, and therefore I was being tested as they were hesitant to go on Facebook ads.
Talent Hack is building a platform for fitness professionals to give the tools to succeed in their online business. They started off as a job board. I met them a year ago and audited their account and found a lot of issues and subsequently took over as their part time growth lead from an agency and turned performance around with 2 weeks.