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While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
This brand used CM commerce for their email communications. I reviewed their existing flows in CM and rebuilt their improved emails within Klaviyo.
The client didn't have a lot of confirmed assets so I was able to utilize resources from their site and reviews section.
I completed the job of moving all email efforts over from CM Commerce to Klaviyo. I was able to introduce the client to new features that weren't previously available to them within CM.
First, I reviewed their existing strategy within CM and made notes on things I would improve upon.
I then outlined the new flow strategy including an overview and purpose of each flow as well as recommendations for discounts and what to include.
While my scope of work didn't cover ongoing A/B testing and improvements, early data showed a vast improvement over initial stats on CM. I was able to help them increase their open rates, taking them from 13% to 23%. Initial click through rates also improved from 1.8% to 3.5%.
Email Marketing
Style & Fashion
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Social media Management
Social media Content
Keep existing customers and increase engagement.
Acquire new customers via social media posts, stories, and followings.
Target automotive enthusiasts who like similar pages.
SEO
Improve on page SEO, image Alt tags and meta tags.
Acquire backlinks and manage blog using keywords.
Remove duplicated content if there is any
Influencer reach out.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.
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