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We were able to get over 300+ new customers within the first month and a half of working together, and generate over $33,547 in revenue (with $7,455 in spend) thats a 4.5 ROAS in the first 45 days!
BlackLeaves was an up and coming fit tea brand in Australia, with some traction from influencers and a couple viral campaigns in the past. Their main problem was, they were not able to scale past $500 a month in adspend. Meaning they did not have a proven way of scaling their business. With stock laying around they needed help quick, because if the stock doesn't move it's expired.
Majority of their adspend was used towards retargeting existing customers and website visitors with testimonial based ads. We initially cut back spend on retargeting to test and figure out the Top of Funnel testing.
Here we used our proven strategy for testing creatives and copy and setup multiple tests based on the creative they already had running (the testimonial ads). Once we found the winning audiences, creatives, and copy, we setup our scaling campaign and started to spend roughly $250/day. After we cracked the code on top of funnel, we beefed up their middle and bottom of funnel to have a killer combo of all three.
We were able to get over 300+ new customers within the first month and a half of working together, and generate over $33,547 in revenue (with $7,455 in spend) thats a 4.5 ROAS in the first 45 days!
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Breakr is a brand new creator to creator marketplace that connects musicians looking to promote new music with content creators/influencers looking to integrate music into their content as a way to monetize their social capital across platforms. As a brand new app / platform with a duel consumer target, my role as Head of Marketing + Growth was to grow our user base to provide proof of concept and product market fit by developing a robust brand and growth hacking strategy .
PACHAMAMA enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
The CLL (language center) wanted to launch a new online platform (named VISIAGORA) to propose new trainings on any matters such as: astronomy, cooking, languages, kids development and many more. Classes were given by professional at different moments of the day for about 2 hours during 1, 2 or several months.
The challenge was to quickly promote this training for the summer in a short laps of time (campaign launched in June for training starting in July) and knowing the platform was new and we needed it to be dissociated from the main organization (CLL) specialized in languages.
In addition, it was the beginning of the COVID period (2020) and people were just about getting used to work remotely and to use digital tools for their trainings.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
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