
When I arrived it was a small bike shop that didn’t sell online. I was in charge of developping the ecomm side of the business. Today they are one of the biggest online bike store in Canada.
Limited ressources, getting creatives for ads, working with a poor web agency
Managed the transfer of the website from Wordpress to Magento and develop the company’s marketing strategy, implemented all the marketing efforts.
When I arrived it was a small bike shop that didn’t sell online. I was in charge of developping the ecomm side of the business. Today they are one of the biggest online bike store in Canada.
Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads,Email Marketing
Sports, Outdoors & Fitness
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This client came to me as a newer shop only starting in January of 2021. They had not run any paid media at the point of working together and they were already having good success in their first 6-months doing around 50-100K/month in top line revenue. They came to me looking to clear more of their inventory and start testing the waters on paid media to see what kind of return they could achieve.
Their business model did launches every two weeks of different products, so we were constantly running different campaigns to see which clothing sold well through paid media.

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