PACHAMAMA enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.

SyQwest expressed frustration with their position and placement in Google’s search engine results

and felt they had lost touch with their customers. They wished to improve the amount of traffic coming in from organic search engine results for people looking for their products.

Migrated website to a new CMS (WooCommerce).

Needed SEO structure set-out which tied into Google ads and paid search.

The biggest challenge was mapping out the way people search and creating landing pages to match search intent.

Bellissimo is one of our flagship clients as we like mutually like to say : we scaled together.

Their online store capped sales as their only traffic source was Facebook advertising for a sustainably long time. When we started working with Bellissimo in 2020, our team set up their email marketing infrastructure. Over the last 2 years we have expanded our ecosystem to include: Influencer Marketing (now collaborating with celebrities like Snoop Dogg, Steve Aoki, Floyd Mayweather and Jamie Foxx), text marketing, social media marketing, and a website revamp complete with hat customization tool.

Bellissimo now sees sustainable increase month over month. This year Bellissimo is seeing 160% more revenue than last year. 

Key achievements: 

• Influencer marketing strategy and partnerships facilitated in the fashion, sports and entertainment industry: Steve Aoki, Floyd Mayweather, Snoop Dogg Jamie Foxx, Mr. Mature

• 0 to 150k organic monthly impressions on Pinterest within 6 months

• 26k engaged Instagram followers

• created a targeted fan group and grew it to 1k members in one month, now at 3k members; the results have been overwhelming: group members share great content (ie. wearing the brand's products), this "feeding us content" which in return is bringing continuous growth; we also started to monetize the group and gain direct Shopify sales from group members

• Created an automated way to receive customer tags, photos and videos. Now, about 50% of our content is generated by other users which means we get extra reach and impressions without added effort.