Reduce average cost-per-click by 29% in order to increase the client's revenue by 81% within 3 months.

Was awarded a "Silver Adrian Award" from HSMAI 2 years in a row (2018 & 2019) for paid search campaign results.

0.5
ROAS

The Challenge

I actually managed their entire portfolio. This included their theme park, their resort and their cabins. The challenge with this client was their website not being totally user friendly and having a hard time with tracking.

The Process

I worked closely with our insights team to make sure tracking was implemented and we had visibility at all times. Being such a high profile client with large spend, they were very particular about their results and were very hands on. I made sure that all of their portfolio was visible and constantly being optimized for results

The Solution

Reduce average cost-per-click by 29% in order to increase the client's revenue by 81% within 3 months.

Was awarded a "Silver Adrian Award" from HSMAI 2 years in a row (2018 & 2019) for paid search campaign results.

Skills Used

Paid Ads,Paid Ads,SEO,Marketing Strategy

Industry

Travel & Leisure

Results by the numbers

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