Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
After implementing the digital funnel for selling tickets. We started selling out every event across Canada. EDCE became Canada’s largest small business conference that is held annually in Vancouver, Calgary, Winnipeg, Toronto, and Halifax. Which led to EDCE acquisition in 2019 by an events management business.
Owners acquired existing small business conference event. Sales and marketing consisted of a team of 3 outbound marketers which produced roughly 150 attendees per event in every city. New owners wanted to grow attendance to 500+ and wanted to do it all with digital marketing so that it was highly scalable and replicable for every event.
• Designed digital marketing strategy for selling event tickets and corporate sponsorships.
• Created a combination of partnerships, digital advertising, and media contacts to sell out events across North America.
• Built the digital marketing team, and lead social media, content marketing, mobile app, email and website strategy.
• Digital advertising topped 200 million impressions for EDCE Canada alone in 2016.
• Lead email marketing and automation efforts, deploying more than 14 million targeted messages a year with an industry-beating average open rate of 28%.
• Increased social engagement on EDCE properties by nearly 50%.
• Created marketing automation efficiencies to increase the business development team's effectiveness.
• Responsible for advertising strategy and media planning including managing external agencies.
• Led the effort to refresh the EDCE brand, maintaining equity and consistency while modernizing the look and feel.
After implementing the digital funnel for selling tickets. We started selling out every event across Canada. EDCE became Canada’s largest small business conference that is held annually in Vancouver, Calgary, Winnipeg, Toronto, and Halifax. Which led to EDCE acquisition in 2019 by an events management business.
Paid Ads,Paid Ads,Paid Ads
Art & Entertainment
Put your e-mail in and we'll arrange a consultation call for you
Lyst are a global fashion affiliate.
Their challenge was to understand the search intent of their inventory so that they could optimise it for Google either by merging search categories or by leaving them unmerged.
This account was struggling with shopping before we took over, but once we got the feed cleaned up and a better structure in place, we were able to scale shopping revenue by over 5000% YOY. We were also able to improve the account's overall ROAS by over 60% YOY. This had a huge impact on their business and ultimately allowed them to grow more.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
