$1

CPC ON COLD SOCIAL AUDIENCES


2.5%

AVERAGE CTR


$14

AVERAGE COST PER QUALIFIED LEAD


10
CPL

The Challenge

We were tasked with uncovering potential audiences, and testing messaging and visuals on Facebook and Instagram platforms. Through creative and messaging testing, we were able to narrow down our audiences and drive a consistent volume of new leads and clients to the website.


The Process

We employed Facebook and Instagram to reach target audiences, as well as strategically test messaging and visuals that they would respond to. Once we found the right mix of these variables, our task was to maximize the volume of leads at the lowest cost.



The Solution

$1

CPC ON COLD SOCIAL AUDIENCES


2.5%

AVERAGE CTR


$14

AVERAGE COST PER QUALIFIED LEAD


Skills Used

Paid Ads,Copywriting,Paid Ads

Industry

Health & Wellness

Results by the numbers

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