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Facebook generated additional sales at an incredible ROAS, and amplified sales and engagement across other marketing channels, including organic search. Total company sales increased 68%, from $54 million to $91 million. Facebook/Instagram ROAS was between 2,849% and 3,301% on social campaigns. Organic search sales increased from $19 million to $35 million, a jump of 82%.
A women’s fashion brand, already successful with influencer and organic social media efforts, wanted to determine if paid social advertising could drive incremental sales.
We developed the brand’s paid social advertising strategy to drive online sales and introduced a variety of different prospecting and retargeting strategies along with multiple ad types,
including Collections, influencer-centric and Dynamic Product Ads. Brand recognition was leveraged to drive efficient, broad prospecting that would grab attention while still driving strong intent to convert.
Facebook generated additional sales at an incredible ROAS, and amplified sales and engagement across other marketing channels, including organic search. Total company sales increased 68%, from $54 million to $91 million. Facebook/Instagram ROAS was between 2,849% and 3,301% on social campaigns. Organic search sales increased from $19 million to $35 million, a jump of 82%.
Paid Ads,Google Shopping,Paid Ads,Marketing Strategy
Style & Fashion
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When initially reaching out, Geologie needed outreach support to scale their influencer program, but after just 3 months of working together, we were able to scale their program from a $45,000 spend to $90,000 spend a month.
Kristen Levine is a Pet Lifestyle Expert who specializes in giving excellent recommendation and advice to pet parents. She has 115k Facebook fans and 120k blog visitors a month, but she couldn't seem to figure out Instagram. She had 4k followers and could not seem to grow no matter what she tried.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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