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+443% Increase in Overall Revenue
Forcast experienced an astounding 440% increase in revenue from the suggested generic search terms.
78% Increase in ROAS within a few months.
+580% Increase in Transactions
Within just one month, the account managed to achieve 102 conversions on the website when previously they only managed to achieve 15 in the prior few months
expert
My audit found Forcast was wasting ad spend with a weak online presence and an ad strategy that was not converting. A few issues I found;
It was then necessary to perform key optimisations that would make the biggest change in performance:
+443% Increase in Overall Revenue
Forcast experienced an astounding 440% increase in revenue from the suggested generic search terms.
78% Increase in ROAS within a few months.
+580% Increase in Transactions
Within just one month, the account managed to achieve 102 conversions on the website when previously they only managed to achieve 15 in the prior few months
Paid Ads,Google Shopping
Style & Fashion
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Client wishes to know keywords in Malay that are currently driving traffic to their website.
For this project I had to help to work with the content marketing team to come up with an offer to advertise on social and acquire an email list.
They created a free guide related to the product we were selling and I helped with creating a advertising strategy, creating the landing page, and integrating it with our email marketing software.
The challenge was that we never promoted an offer and we had zero data or emails to leverage.
