+443% Increase in Overall Revenue
Forcast experienced an astounding 440% increase in revenue from the suggested generic search terms.
78% Increase in ROAS within a few months.
+580% Increase in Transactions
Within just one month, the account managed to achieve 102 conversions on the website when previously they only managed to achieve 15 in the prior few months
My audit found Forcast was wasting ad spend with a weak online presence and an ad strategy that was not converting. A few issues I found;
It was then necessary to perform key optimisations that would make the biggest change in performance:
+443% Increase in Overall Revenue
Forcast experienced an astounding 440% increase in revenue from the suggested generic search terms.
78% Increase in ROAS within a few months.
+580% Increase in Transactions
Within just one month, the account managed to achieve 102 conversions on the website when previously they only managed to achieve 15 in the prior few months
Paid Ads,Google Shopping
Style & Fashion
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Dessert Holdings was in need of a new website, a marketing plan, social media plan + SEO in Spring of 2019 that would effectively reach and connect with two sets of core consumers: their foodservice consumers (B2C) and their retail consumers (B2B). The opportunity presented with this unique challenge was the ability to create a beautiful, new customizable website that would not only communicate to all consumers, but also have the ability to increase brand equity, product sales and overall brand awareness.
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