ForeverVacation provides all-inclusive & private day tours in 6 countries and 14 cities around the world.
In an industry that is highly crowded and competitive we needed a way to stand out. We focused on creating a fun and professional brand/website, beautiful tour photos/videos and highly effective Facebook/IG/Google ads.
Through my efforts ForeverVacation now operates between 150-300+ private tours every month across their destinations.
My role as CEO was to create the entire brand, technology, business model and marketing plan. We are now in 14 cities around the world, employ over 60 employees (full-time & freelance) and operate between 150-300+ private tours every month across their destinations.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,Branding,Content Marketing,Copywriting,Web Development,Email Marketing,Marketing Strategy,Marketing Strategy,SEO,Social Media Management,Branding,Web Development,Other
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Client was struggling with a business that had steadily decreasing revenue over the course of 3 years. This was sped up by the fact they went through an acquisition that wasn't integrating with their parent company quickly.
The client has over 5,000 SKU's, and a percentage of sales comes over the phone, losing performance insights.
One of the areas our client was struggling with was that they wanted to continually increase the ROAS targets; which was driving down spend and overall revenue. This was even more challenging, given some of the tracking challenges.
The client also didn't have a cohesive affiliate or promotions strategy.
The main challenges with working on this account were doing a complete overhaul of their creative direction and building a content structure that would help promote their application accurately. Understanding the product in-depth, and the best way that we could bring it to the eyes of their customer base and relevant users was also tricky. Finding original topics to help us build their social media and promoted content is something we have to deal with on a monthly basis as well. To keep things interesting for the users and for their unique community, we ensure a healthy content rotation and hyper relevant ideas.

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.