ForeverVacation provides all-inclusive & private day tours in 6 countries and 14 cities around the world.
In an industry that is highly crowded and competitive we needed a way to stand out. We focused on creating a fun and professional brand/website, beautiful tour photos/videos and highly effective Facebook/IG/Google ads.
Through my efforts ForeverVacation now operates between 150-300+ private tours every month across their destinations.
My role as CEO was to create the entire brand, technology, business model and marketing plan. We are now in 14 cities around the world, employ over 60 employees (full-time & freelance) and operate between 150-300+ private tours every month across their destinations.
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UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
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It led to a lot of weekly research, interviews, and constantly making adjustments where necessary to ensure I was catering to our target audience.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.