
1-2% site CVR up to about a ~3.5-5% range.
Average AOV up from ~$19 - $35+
Average revenue from ~$1-$2K to an average of about ~$6-$10K and broke a record at about ~$15.
This all happened in the span of 2-3 months time!
A very small startup, with an average monthly revenue of ~$1-2K in monthly revenue.
We needed to grow and go from a micro start up to a full blown start up on the way to slowly becoming a mid-sized business in terms of revenue.
We needed to scale up significantly with about a 1.5X blended ROAs. And we needed to desperately raise our AOV.
I went through our site and completely overhauled the whole UI/UX with my strong CRO background.
We got a low 1-2% site CVR up to about a ~3.5-5% range, which had a massive impact.
After this we made bundles, taking our AOV from about ~$19 to about ~$35+.
Whilst A/B testing what creatives worked best for us to maximize our efficient CPCs and higher unique CTRs.
1-2% site CVR up to about a ~3.5-5% range.
Average AOV up from ~$19 - $35+
Average revenue from ~$1-$2K to an average of about ~$6-$10K and broke a record at about ~$15.
This all happened in the span of 2-3 months time!
Paid Ads,Paid Ads,Email Marketing,CRO,Marketing Strategy
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In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.