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I helped reactivate old subscribers for this brand as they were on Remarkety and made $20k within the first 2 months by way of email automation and email campaigns after migrating to Klaviyo.
expert
This is a large vintage clothing brand of licensed tees ranging from rock bands to movies. They have had a hard time defining their customer base, so through email marketing, we were able to increase repeat customers and increase their profitability.
I am the email marketing manager for this brand, I set up all campaigns, strategy, design, and automation flows.
I helped reactivate old subscribers for this brand as they were on Remarkety and made $20k within the first 2 months by way of email automation and email campaigns after migrating to Klaviyo.
Email Marketing
Style & Fashion
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The Canadian tax industry is very competitive. TurboTax and H&R Block are the giants in the space. SimpleTax came along with any innovatively easy product and fun product that challenged the status quo. The brought fun to a stale space. My job was to efficiently bring in new customers to simpletax.ca through primarily paid search, and assisted with paid social activities. It was very important the message was 'on brand' which had a more 'fun' approach than the competitors. We also had tight CPA requirements as the payment model was a 'pay what you want' or donation model.
