
We've been able to crush almost all campaigns out of the park for a blended ROAS of almost a 4X within 3 weeks!
This is such a unique brand with a powerful message of keeping kids safe through technology! they're really wanting to scale & open new marketing channels to get in front of amazing moms who value safety!
We are working on large numbers of creatives to keep up with the massive growth :). Pinterest ads + organic are crushing it right out of the gate & we are scaling quickly!
We've been able to crush almost all campaigns out of the park for a blended ROAS of almost a 4X within 3 weeks!
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The tax industry is extremely seasonal between January and April. You are selling a service people generally don't like doing, taxes, that they only want to think about once a year. TaxAct was a top 3 player in the space for online tax filers and I was tasked with optimizing Paid Search and eventually managing all other digital channels to optimize spend. Helping craft budgets, marketing plans, and execution was my duties while employed there.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.