The results started showing within the second month, with a better ROAS we were able to slowly pick up spend to increase reach. With doubled down every product season to push for a larger budget that continuously yield solid growth every month since.
agency
With an avg price point between $30 & $40, Ghostek's ad campaigns were yielding less than a 2x ROAS, way too little for a growing company that needs the cash flow.
With multiple similar product lines we properly split them up to execute each line individually letting us better track progress for each line. Only by analyzing each individually did we start getting a better picture where & whom to target which started immediately improving the ROAS.
We then guided the company with improving their onsite optimization to improve conversion rates.
The results started showing within the second month, with a better ROAS we were able to slowly pick up spend to increase reach. With doubled down every product season to push for a larger budget that continuously yield solid growth every month since.
Paid Ads,CRO
Electronics
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Client runs a $100 million/year B2B ecommerce brand (owned by Berkshire Hathaway) selling raw product and manufacturing supplies to jewelry designers. They were always scared of launching with paid ads, as their previous experiences were that they just reached their existing customers; who would have purchased anyways.
