• 2000% traffic growth
  • By the end of year two, leads generated from the web contributed about 50% of the company's recurring monthly revenue and presented an estimated $1,000,000 in new business opportunities per year.

The Challenge

Created a web-based lead funnel for colocation, hosting services and managed services that previously did not exist for the company.

The Process

I was hired to be the marketing manager for a provider of MSP, IT, and cloud services following 5 years working for an internet marketing agency.


The process included local SEO first, and then expansion into SEO for specific services and solutions, including colocation and email hosting.

The Solution

  • 2000% traffic growth
  • By the end of year two, leads generated from the web contributed about 50% of the company's recurring monthly revenue and presented an estimated $1,000,000 in new business opportunities per year.
Skills Used

Marketing Strategy,SEO,Public Relations,Web Development,Email Marketing

Industry

Professional Services

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.1

CPL

North Ave Education

This client came to me because the weren't seeing conversion coming from the ads, and the structure of the campaigns was "very confusing". There were keywords buried within campaigns with hundreds of ad groups, that didn't get a chance to perform or see the light of day. In short, the structure was all messed up.

0

ROAS

Smales

Migrated website to a new CMS (WooCommerce).


Needed SEO structure set-out which tied into Google ads and paid search.


The biggest challenge was mapping out the way people search and creating landing pages to match search intent.

0.35

CPO

Umami Cart

  • Developing a holistic growth plan that took all paid channels into consideration and balancing with organic channels
  • Driving a net positive ROAS on Facebook and finding success with non-dynamic ad formats
  • Scaling Google search


0.1

ROAS

Trouva

Trouva has been named a top 5 startup in the UK. They were struggling to hit their aggressive, VC required performance targets. This was complicated by the fact that they had tens of thousands of SKU's in their data feed; targeting so many countries; that the golden SKU's weren't easy to optimize.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.