Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
I helped Glowforge achieve double-digit sales growth for four consecutive quarters. In Q2 YoY (2019 vs. 2020), I increased paid social order efficiency by 54% while scaling spend significantly.
I developed a new account structure post-iOS 14 that emphasized consolidation and a creative-first strategy.
I was highly involved with creative brainstorming and production. I lead a meeting cadence between paid and creative teams to ensure shared learnings and creative iteration that lifted performance.
*Brand's Industry: Consumer Tech*
Glowforge is a high-growth, consumer tech e-commerce startup selling at-home 3D laser printers.
Platforms:
✅ FB/IG (D2C + B2B)
✅ LinkedIn (B2B)
✅ TikTok (D2C)
✅ Pinterest (D2C)
Challenges:
? Scaling spend while maintaining efficiency
? Post-iOS 14/ATT's impact on attribution windows
⏱ Mass creative production management
Role(s):
? Paid Social Advertiser
? Creative Strategist
? Influencer Relations
? Project Management
? CRO Testing
Process:
? Initial Audit & Analyses
? Custom Report
? Account Restructure
? Weekly Meetings (ongoing)
? Test & Learn (ongoing)
I helped Glowforge achieve double-digit sales growth for four consecutive quarters. In Q2 YoY (2019 vs. 2020), I increased paid social order efficiency by 54% while scaling spend significantly.
I developed a new account structure post-iOS 14 that emphasized consolidation and a creative-first strategy.
I was highly involved with creative brainstorming and production. I lead a meeting cadence between paid and creative teams to ensure shared learnings and creative iteration that lifted performance.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads
Technology
Put your e-mail in and we'll arrange a consultation call for you
Company: produces and sells parts for recreational boats like switches and breaker, as well as custom panels.
Challenge: their acquired a 40k email subscriber list that was not monetized to its fullest
Results: 15-20% increase in revenue month on month as a result of our team's email marketing efforts
The client was a team of highly skilled developers focussed on building innovative Shopify apps. The company was first named Pix Applications. Although the client had support from a niche group of Shopify stores, they were having trouble scaling to the next level of business. This challenge is common for niche providers: how do you move from "1,000 true fans" to a market leader?
iKippahs brand is a DTC premium fashion brand with a small finite audience.
They had a small budget to get ROI positive.
Lots of competition in the space.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
