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1.86x uplift in Conversion Rates (CVR) post-optimizations.
100,000+ new customers acquired for Goli Nutrition over a 15-month period.
46% of Goli Nutrition's customer acquisition now comes from traffic sources outside of Facebook Ads.
Successfully diversified into TikTok Ads, Programmatic Display, Microsoft Search, Pinterest Ads, and select traditional affiliate sources.
The Goli Nutrition team was overly reliant on Facebook Ads, was seeing diminishing returns on this channel, and wanted to find a way to diversify across multiple other traffic sources, in case anything was to happen to their Facebook Ads campaign.
However, they weren't happy with their landing page performance and wanted a CRO expert to optimize their funnel strategy prior to taking the large investment of channel diversification.
They also didn't have an internal resource with media buying expertise in traffic sources other than Facebook Ads and needed a third party to handle the entirety of the expansion and management of this portion of their marketing strategy.
1.86x uplift in Conversion Rates (CVR) post-optimizations.
100,000+ new customers acquired for Goli Nutrition over a 15-month period.
46% of Goli Nutrition's customer acquisition now comes from traffic sources outside of Facebook Ads.
Successfully diversified into TikTok Ads, Programmatic Display, Microsoft Search, Pinterest Ads, and select traditional affiliate sources.
CRO,Marketing Strategy
Health & Wellness
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This innovative cakery opened a Shopify to drive custom cake orders and cakes in a jar couriered nationwide as dessert or given as a great surprise gift!
The client tried to run Facebook and Google ads themselves to promote their store and drive online orders. They soon realised they didn't know what they were doing - nor had the time to learn and experiment.
Kings of Diamonds is a busy and successful ecommerce diamond merchants in Hatton Garden, London. KOD had been running Paid search across GoogleAds and Google Shopping for over six months before reaching out to Delta Marketing.
The paid search campaigns were delivering a positive ROAS but results fluctuated by month and were too unpredictable to enable the business to plan customer numbers and work loads
Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.
Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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