
By June of 2018 we had surpassed all of 2017’s revenue and by December 2018 we had achieved 3x the growth YoY.
Now in the 4th year of managing the affiliate program for Unity, we have expanded into five major markets globally and driven tremendous growth in the channel.
In 2017, Unity’s affiliate program was live but rudderless and underperforming. When we were brought on board in late that year, Unity wanted to see immediate wins or the program was to be shuttered in its entirety.
By June of 2018 we had surpassed all of 2017’s revenue and by December 2018 we had achieved 3x the growth YoY.
Now in the 4th year of managing the affiliate program for Unity, we have expanded into five major markets globally and driven tremendous growth in the channel.
Marketing Strategy,Marketing Strategy,Paid Ads,Web Development
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UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
Peter Pauper Press wanted to establish their own ecommerce presence without damaging the Amazon revenue stream they had already developed for their catalog of books, journals and stationery gifts. Finding the right audience and differentiating the product offering for searchers truly interested in premium paper goods were challenges I needed to overcome in order to deliver profitable campaigns.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.