
I was employed at the Mountain View, CA HQ of Google Inc., the global search engine and tech company.
Worked on the following teams: Tag, Export, Picasso
Projects I worked on at Google:
- Tag Implementation (Conversion Tag, Shopping Tag, Remarketing Tag, etc.)
- Cross-Functional Team Escalation/ Process Optimization
- Mobile Optimization
- Website Export Opportunities
- Dashboard Builder (SQL) to automatic escalate red flag cases
- Build and Improve system configuration change process, deployment issues tracking, and inventory management through Excel automation, SQL code
- Facilitate close relationships with vendors (Regalix, Cognizant, etc.) to address trends in vendor performance, create project deployment views and accuracy
- Team-based (India, Poland, Ireland, and USA)
Paid Ads,Google Shopping,Other,Content Marketing,Other
Professional Services
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As a U.S. based company WardJet was looking to increase their sales of large, production grade, industrial waterjet cutting machines across Canada. Though they were scaling a significant budget to their campaigns, the conversion rates remained less than 1% and inbound MQL’s (marketing qualified leads) were not increasing proportionately.
Bat Control Specialists is a pest control company located in Ontario, Canada. As we all know, Canada can have some of the most frigid winters on the planet. Due to these cold winters, bats only come around for part of the year in the summer time. This means Bat Control Specialists has a small window of opportunity every year to snatch up as many clients as possible before the season ends or one of their competitors get to the clients.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.