They got not only an increased amount of leads than usual (about 45% more), they also reduced their average CPL, and over time improved the quality of their leads, so they were able to improve their conversion rate thanks to better copywriting, and having a more airtight funnel to ensure we don't miss low-hanging fruit.

0.37
CPL

The Challenge

This company was looking to expand their sales as they felt stagnant. They wanted to go into the facebook ad space. They have never done ads before though and were not sure how to start, what good strategies would be, and how to integrate any techstack.

The Process

We started out by creating their facebook ads account. After some discussion to find out more about them, I went into research and building mode. This is where I have the information I need about them, and research their market, competitors, ideal audiences, etc. This helps me to build the campaign, along with the strategy, copywriting, targeting, budget allocation, funnel creation, and tech stack implementation. We created a more customized funnel testing between multiple components.

The Solution

They got not only an increased amount of leads than usual (about 45% more), they also reduced their average CPL, and over time improved the quality of their leads, so they were able to improve their conversion rate thanks to better copywriting, and having a more airtight funnel to ensure we don't miss low-hanging fruit.

Skills Used

Paid Ads,CMO,Copywriting,Web Development,CRO,Marketing Strategy,Web Development,Web Development,Email Marketing,Paid Ads

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Waterloogreenway

0.73

CPO

ABCO Anfallconsulting

Re-Launch the webshop with the goal to win back the first mover advantage

2.11

CPO

OK Kids

They wanted us to scale their brand online as they were mostly retail

The Open

Create a new digital platform for the oldest golf tournament for 2019 event

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.