Delivered ad global PR and marketing strategy for the foreign affairs and a content handbook for speeches mainly. reaching out to over 58 countries mainly in the EU, allienging governments, airlines and stakeholders towards freeing up airspace to lower cost for airlines, increase services and routes for users.

The Challenge

The International Air Transport Association (IATA) is the trade association for the world’s airlines, representing some 290 airlines or 83% of total air traffic. Support many areas of aviation activity and help formulate industry policy on critical aviation issues.​


IATA was looking for support in there foreign affairs department, looking to support the VP head of Europa ( iata's largest region) directly through the creation of a PR & Marketing campaign to build cohesion between governments and aviation industry stakeholders.

The Process

Design a strategic plan of meeting, congresses, talks and panels to get the message across to key players and decision makers to take action global industry decisions

The Solution

Delivered ad global PR and marketing strategy for the foreign affairs and a content handbook for speeches mainly. reaching out to over 58 countries mainly in the EU, allienging governments, airlines and stakeholders towards freeing up airspace to lower cost for airlines, increase services and routes for users.

Skills Used

CMO,Content Marketing,Copywriting,Branding,Marketing Strategy,Public Relations,Other,CUSTOM,Other

Industry

Nonprofit & Government

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2.8

CPO

NorCal Physiotherapy

NorCal Physiotherapy is a physiotherapy clinic that specializes in working with athletes. They had been running Google Ads themselves for a while with a cost per acquisition of approximately $120. Their goal was to be able to bring it below $60.

0.1

ROAS

Delta

Although we had good results - we tried find ways to get it improve.

Mercury Marine

  • Define digital marketing strategy for global boat motor manufacture
  • Design and develop custom website platform to deliver on the promise of the marketing strategy
  • Define and develop workflow to enable multi-party translation input, edits, review, approval process for 5 global regions encompassing 19 different languages

Sobara Law

Develop a social media strategy and content to be taken forward.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.