Not only did Hop Skip Media decrease instaMek's CPA by 92.37%, but we also increase conversions by 179.62% and implemented a cross-channel ad strategy.



"[Hop Skip Media are] Highly skilled digital marketers who are equal parts analytical and creative. They are Google AdWords and Facebook Ads aficionado with a data-driven focus that has been tremendously useful to our digital ads strategy."

1.8
ROAS

The Challenge

instaMek's #1 goal was to reduce their CPA (cost per acquisition). Bringing a relatively new service to the market, instaMek knew that their current service provider could be doing more.


They wanted to see a decrease in their CPA, but also an increase in conversions to grow their already expanding business. They knew that working with the right PPC agency would help them achieve those goals. 

The Process

A cross-channel audit and account overhaul. The on-demand auto repair service initially requested Hop Skip Media to conduct a thorough audit across all their advertising channels (Google Ads & Facebook Ads), resulting in a complete overhaul of their accounts.


Upon the completion of the account audit, we made several changes to their paid search, display advertising & social advertising platforms, such as:


  • Pay Per Click Bidding Strategies
  • Split Testing Ads & Retiring Weakest Performers
  • Restructured Keyword Strategy To
  • Reduce Spend & Increase Conversions 

The Solution

Not only did Hop Skip Media decrease instaMek's CPA by 92.37%, but we also increase conversions by 179.62% and implemented a cross-channel ad strategy.



"[Hop Skip Media are] Highly skilled digital marketers who are equal parts analytical and creative. They are Google AdWords and Facebook Ads aficionado with a data-driven focus that has been tremendously useful to our digital ads strategy."

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Automotive & Transportation

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

20

CPL

Julia Cha Success Coach

  • Getting more leads
  • Converting customers in the female skewed demographic

0.63

ROAS

Tracey Cooper

Tracey Cooper is an upmarket English homeware brand and eeded our help to create and establish a strong brand on social media (FB & IG) in order to differentiate from other upmarket homeware brands and help grow sales.

3

CPL

KB Pure

They are looking to expand to Canada and wanted a marketing agency to help.

0.47

CPL

Daytona Homes

Daytona Homes' #1 goal was to grow its online leads. In a crowded and competitive market, they knew that digital advertising was needed in their marketing strategy and for the success of the business.


They didn't just want to work with a digital advertising agency, they wanted to work with a group of specialists to ensure the success of their campaigns.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.