Not only did Hop Skip Media decrease instaMek's CPA by 92.37%, but we also increase conversions by 179.62% and implemented a cross-channel ad strategy.



"[Hop Skip Media are] Highly skilled digital marketers who are equal parts analytical and creative. They are Google AdWords and Facebook Ads aficionado with a data-driven focus that has been tremendously useful to our digital ads strategy."

1.8
ROAS

The Challenge

instaMek's #1 goal was to reduce their CPA (cost per acquisition). Bringing a relatively new service to the market, instaMek knew that their current service provider could be doing more.


They wanted to see a decrease in their CPA, but also an increase in conversions to grow their already expanding business. They knew that working with the right PPC agency would help them achieve those goals. 

The Process

A cross-channel audit and account overhaul. The on-demand auto repair service initially requested Hop Skip Media to conduct a thorough audit across all their advertising channels (Google Ads & Facebook Ads), resulting in a complete overhaul of their accounts.


Upon the completion of the account audit, we made several changes to their paid search, display advertising & social advertising platforms, such as:


  • Pay Per Click Bidding Strategies
  • Split Testing Ads & Retiring Weakest Performers
  • Restructured Keyword Strategy To
  • Reduce Spend & Increase Conversions 

The Solution

Not only did Hop Skip Media decrease instaMek's CPA by 92.37%, but we also increase conversions by 179.62% and implemented a cross-channel ad strategy.



"[Hop Skip Media are] Highly skilled digital marketers who are equal parts analytical and creative. They are Google AdWords and Facebook Ads aficionado with a data-driven focus that has been tremendously useful to our digital ads strategy."

Skills Used

Paid Ads,Paid Ads,Paid Ads

Industry

Automotive & Transportation

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.1

ROAS

Delta

Although we had good results - we tried find ways to get it improve.

Wealthsimple

Wealthsimple is a leading FinTech company in Canada offering customers the ability to invest in various financial instruments such as stocks and crypto coins. I was brought on to manage their paid search while they were aggressively growing in customers acquisition. My goal was to deliver new clients to Wealthsimple at the agreed upon Target cost, while growing spend month over month in line with their overall company growth.

0.4

CPO

CQURE Academy

My client CQURE Academy was a successful online education platform for cybersecurity professionals. When I took over the project it was its 3rd year existence.


The challenge I had was the speed of the growth for the new season with the existing courses (products).

EZ Detangler Brush

EZDetangler has a very strong presence online, an established audience as well as a strong digital marketing strategy.


RocketPage works with them on a regular basis by building landing pages for the different offers of their marketing efforts.


The story started with a landing page of one of their product that we revamped, and we continued working together, building high converting landing pages for them and optimizing their user experience to get the most out of their traffic.

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.