Marta Tryshak - TryMus Group

Mayple Vetted

agency

The Challenge

Launched and continue to oversee all of social media, community and influencer marketing efforts

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Branding,Other,Content Marketing,Copywriting,Branding,Marketing Strategy,Marketing Strategy,Social Media Management,Branding

Industry

Beauty

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Gakken

The Challenge


Prior to working with Diogenes Solutions, the team at Gakken focused their efforts on Amazon Marketing with no Success usually just opting for automatic Amazon PPC campaigns that were costly and not profitable.


To position itself as a Top selling children’s book company, Gakken would have to prioritize targeted manual PPC campaigns. They would need to focus on ASIN targeting competitor products. Book targeting needs to be conservative in bidding and hyper targeted.


The Gakken team sought me out as the right person to take on the challenge.

The goal was to refine Gakkens PPC targeting with manual Selection, identify high-impact keywords, Categories and Products as well as display ads to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions.