Within 30 days of SEO enhancements and modifications based on my recommendations and roadmap we began to see notable gains in both organic keyword rankings within the search engines and organic traffic (visitors) to the site. After 60 days of continued SEO enhancements and modifications I increased keyword rank performance by 359 positions in Google and 347 positions in Bing for 50 optimized keywords.


Additionally, since I began working with this client:

-         Organic Search bounce rate has decreased by 5%

-         Organic Search Pageviews Per Session has increased by 44%

-         Organic Search Average Session Duration has increased by 105%

-         Organic Search Conversion Rate has increased by 158%

158%
Conversion Rate

The Challenge

Gemstone Therapy Institute is a provider of medical-grade therapy tools and alternative healing certifications to individuals and practitioners. After a recent re-branding and domain change, Gemstone Therapy Institute was having difficulty ranking in the search engines for their core high-value keywords as well as producing qualified organic traffic. Gemstone Therapy Institute required my services as an SEO expert to analyze their organic position, create a SEO action plan/roadmap and execute on the SEO plan to increase organic performance.

The Process

How I addressed the challenge:


-         Audit website for technical issues

-         Analyze online competitors SEO

-         Provide in-depth keyword research and discovery

-         Identify opportunities in website and SEO

-         Identify proper KPI and SEO goals based on company overall goals

-         Deliver strategy/roadmap based on findings

-         Provide content creation and guidance

-         Lead all SEO activities and tasks based on roadmap

-         Provide ongoing analysis and reporting

The Solution

Within 30 days of SEO enhancements and modifications based on my recommendations and roadmap we began to see notable gains in both organic keyword rankings within the search engines and organic traffic (visitors) to the site. After 60 days of continued SEO enhancements and modifications I increased keyword rank performance by 359 positions in Google and 347 positions in Bing for 50 optimized keywords.


Additionally, since I began working with this client:

-         Organic Search bounce rate has decreased by 5%

-         Organic Search Pageviews Per Session has increased by 44%

-         Organic Search Average Session Duration has increased by 105%

-         Organic Search Conversion Rate has increased by 158%

Skills Used

SEO

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

7

ROAS

PaireLA

The brand is a startup launching everyday comfortable work clothing for females right in the midst of the pandemic.


We take the time to build up traction through PR/Facebook/Google at low spend keeping ROAS at cash flow positive. Working closely with the founder to build amazing creative content to push as content is king.


As thing progressed we scale from $0 revenue to $100k/month today just on DTC alone (excluding retailer). Marketing spend went from $25/day to $500/day.


While in July 2021-now most brand who ran on FB/IG has issue with iOS 14.5 - we are scaling and growing due to our preparedness with the right content and marketing strategy in place to make it works.

iProspect Canada

iProspect Canada wanted to understand and forecast the impact of COVID for a whitepaper they were publishing. The challenge was to forecast what the end of 2020 search trends would look like for a diverse set of ecommerce markets in a COVID and non COIVD scenario.

Oakland Museum of California

2

ROAS

Rootology

Client was managing their own ads and wanted to expand channels and capabilities within existing channels.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.