$8.03

DPA retargeting CPA




$0.46-$0.57

3 separate campaigns generated sales for less than $1




$5.71

on DCO acquisition ad

3.97
ROAS

The Challenge

Happy Sailor had spent thousands of dollars on Facebook ads which didn’t bring him profitable results. They had a cost per purchase close to $25 for a product they were selling for $25. With our expertise in Facebook and eCommerce, they trusted us to take over the account to bring them to their desired results.

The Process

We started testing audiences, analyzing their entire data to find the best audiences. After this, we asked them to make new ad creatives from our recommendation. Finally, we set up DPA retargeting and DCO on the acquisition side.

The Solution

$8.03

DPA retargeting CPA




$0.46-$0.57

3 separate campaigns generated sales for less than $1




$5.71

on DCO acquisition ad

Skills Used

Branding,Branding,Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Zaksy

  • Industry-standard overall conversion rate of ~2%;
  • Old-school product pages;
  • No upsells, no bundles, no post-purchase emails.

0.2

CPO

Supergoop

Supergoop had high revenue goals - and the team knew they had to shift the strategy to reach revenue goals. So, we tested a new ad account structure to improve performance by feeding back higher quality data to the Facebook ads platform.

Gergal Berries

Improve the storytelling from social content to generate more leads relevant to the brand and generate more brand awareness.

Plated

Plated was a new startup and needed to grow rapidly. The challenge was to find new ways to grow outside of the traditional channels. At the time Facebook was not known as a growth channel but we were not only able to make it work but we were one of the first major success stories for Facebook ads.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

Saunders Farm

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.