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We successfully launched the brand while securing first round of investors within Canada as well as distribution partnerships within 3 of the largest department stores.
Mayple Vetted
agency
Launching a new skincare brand to an already saturated Canadian market.
We used influencers and thought leaders to drive the launch.
We successfully launched the brand while securing first round of investors within Canada as well as distribution partnerships within 3 of the largest department stores.
Branding,Other,Marketing Strategy,Public Relations
Beauty
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The client needed to build up more leads and paying subscriptions. So we developed a new landing page for them at https://try.isalescrm.io, and then we conducted a multiple channel approach to develop more leads via Google, Facebook, LinkedIn, and other various tactics. The hardest part was the niche the client was in and assets available to conduct a proper marketing campaign were lacking. The hardest part? Well, the niche the client was in had its challenges as assets were limited to conduct a proper marketing campaign with their resources--but that didn’t stop us!
We started collaborating in 2017 when the client started looking for ways to engage and connect with a vast direct-to-consumer audience of individuals suffering from developmental and learning disorders or psychological traumas and their family members.
Because of the climate of the industry, many potential leads were wary of medical claims and were looking for evidence of efficacy.
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