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After weeks of building and launching different campaigns targeting the entire acquisition funnel, we were able to drive a significant increase in revenue for the business while maintaining an extremely profitable ROAS well above the client’s goal which was a 7x.
The process began by building and reviewing the acquisition funnel from the ground, starting with high-intent shopping campaigns to potential customers researching on Google and watching videos on YouTube. Since our margins were tight we needed to cautiously adjust our bidding strategies to get the best ROAS possible for our ad campaigns.
After weeks of building and launching different campaigns targeting the entire acquisition funnel, we were able to drive a significant increase in revenue for the business while maintaining an extremely profitable ROAS well above the client’s goal which was a 7x.
Paid Ads,Paid Ads,Google Shopping,Paid Ads
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Mammoth Creameries is a low-sugar frozen custard sold online and in grocery retailers across the United States. Mammoth Creameries approached us with the goal of increasing brand awareness and becoming a recognized leader in the better-for-you ice cream market.
Bamboobies is brand all about motherhood. They target expecting moms and new moms with various products for mom & baby, including pre and postpartum accessories, clothing, breastfeeding products, etc. We started working with Bamboobies primarily on marketing strategy, SEO and paid media advertising (Google Shopping) initiatives with an overall objective to increase brand awareness and online digital sales in the marketplace.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
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