
Now the ads are profitable for their main product, and the AOV has increased by 10%
Their ads are not profitable and all their sales come from the owner's influence in the market. The average order value and LTV are too low.
After auditing their ad account I saw they were running ads in a very bad way. I changed the ad structure and the ads started performing immediately.
I am helping them to introduce new upsell that increase the AOV plus modifying their funnel so the LTV also increases.
Now the ads are profitable for their main product, and the AOV has increased by 10%
Paid Ads,Paid Ads,Google Shopping
Sports, Outdoors & Fitness
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Nu-Tank are a Queensland polyethylene water tank manufacturer. With 25-years industry experience manufacturing high quality water tanks, they are a leading supplier of water tanks in the state and across Australia.
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Past attempts at running Google Ads through digital marketing agencies were unsuccessful and management were unsure if they could justify the return on investment.

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