Build an affiliate program for a new DTC brand that was launched only a few weeks prior. The goal was to scale the brand to 500+ sales/day quickly, as it was an immune boosting supplement launched in the middle of covid.

The brand had access to a lot of raw content from celebrities like Tim Tebow, Venus Williams, Molly Simms, and Maria Menounos. The process I followed was to build:

• Collage-style images that looked native to Facebook
• Quick-cut videos using scroll-stopper clips for the first 5 seconds, that lead to Tim Tebow talking about the product
• Presell pages that highlighted both the benefits of maintaining a healthy immune system and the celebs that endorsed the product

I also reached out to my network of Super-Affiliates to identify the top 3 that could scale up to 500+ sales/day